Creating banner images for your social media posts is probably not the most fun part of your job.
But how can you create an impact with so little time and resources? Creating professional banner images isn’t easy, but it doesn’t have to be a challenge. With the right tools and tricks, you can make your images look awesome in no time at all.
Here are a few tips for creating professional banner images with ease.
Use a Template
You might not be very good at designing banners, but you can still make them look great with a template. This is a more advanced method than an app, but it’s still easy enough for beginners to master pretty quickly. All you have to do is replace the text and icons with your own information and graphics, and then you’re done.
Use Your Own Images
If you have your own photography or illustrations, try using them in banner images instead of stock photos or icons that countless others have used before you. You can also use your photos as long as they are not too personal or private (like selfies).
Just remember that the image should be relevant to the content of your post so that people will know what it’s about as soon as they see it.
Make Your Images Stand Out
If you’re using a template, you can still customize it to make it look more unique. Just change the fonts, colors and other things, so it doesn’t look like everyone else’s. You can also add your own graphics elements or photos to give it a more personal touch. This helps you create a custom banner and attract your desired clients or viewership.
Use an Image Editor for Small Changes
If you’re using a free app or template, you might not be able to make changes as much as you would like. If this is the case, download a free image editor and use it to make small changes like adding text or colorizing an image with the right colors.
You can even use the editor to create graphics from scratch if necessary. This is great for beginners who don’t have much experience in banner design programs but want something that looks better than plain stock photos or templates alone.
Make Sure Your Graphics are High-Res
If you are using a template, you need to ensure that the images are high-quality. Otherwise, it won’t look as good as it could. If you’re unsure what quality to use, use a higher resolution than the recommended one. This way, your images will look better and more professional. It’s better to use too much resolution than not enough and lose potential clients.
Conclusion
Social media is fast becoming the go-to place for users to find products and services and connect with businesses. As such, businesses are scrambling to establish themselves on these platforms.
Among them is the visual marketing strategy that involves creating banner images for all social media platforms. These images are small, but they play a significant role in attracting new customers.
Creating professional banner images will help you gain more visibility, trust and credibility among potential customers.
